Meredith Oliver


Meredith Presenting with David Betcher and Matt Riley at NAHB IBS in January

December 4, 2019

You won’t want to miss NAHB International Builders’ Show┬« (IBS), the largest annual light construction show in the world! Plus, Meredith will be offering an Advanced Building Knowledge Session along with David Betcher (ECi Software Solutions) and Matt Riley (Group Two Advertising) that you can’t miss! Join them Tuesday, January 21 from 12:45 – 1:45 PM as they discuss Marketing By The Numbers: Skyrocket Your Sales & Marketing ROI With Fail-Proof Metrics. You must have IBS Full Registration or 1-Day Education Registration to attend.

Want To know more?

How well does your marketing measure up? Concerned you are wasting precious dollars on ineffective marketing campaigns? Good news! It all starts with knowing what to measure. In this advanced session, learn how to implement and evaluate key marketing analytics, and benchmark your marketing metrics against 35 home builders across North America. Discover how many sales to expect and project based on your website analytics. Learn how to market based on objective data versus subjective opinions. Join us and gain the data you need to be successful in 2020 and beyond!

What You’ll Learn:

  • Learn how to implement a metrics-focused marketing strategy resulting in a more methodical, data-driven and profitable marketing process.
  • Evaluate marketing analytics and discover how they compare to other builders across North America.
  • Understand how to analyze and interpret marketing analytics so to maximize ROI.

Get all the details (including CEC information!) on the registration page. See you there!

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